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Home » The Quantum Lounge » Enterprise Tag Manager » Client-side » Yellow Pages

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Yellow Pages

02/07/2015 |

  • Client-side
  • |
  • Enterprise Tag Manager

Alexandre Métier of Yellow Pages Canada reveals the strategic role of data collection in improving its services and ensuring its ongoing digital transformation.

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    • Entreprise Tag Manager
      Trusted First Party Data Collection

      Product Overview Streamline Customer Data Collection Transform, Enrich & Deliver Data Ensure Uninterrupted Data Quality

      Ad Optimization Platform
      Ad Optimization made easy with Adloop

      Product Overview Comprehensive Campaigns Data Hub Single Source of Truth Turn Ad Data into Actionable Insights

      Real-Time CDP
      Customer Profiling & Activation

      Product Overview Holistic View of Customers Centrally Manage Audience Segments Progressively Deploy Personalization Scenarios
  • Use Cases
    • Hot Topics

      Data Collection

      Deploying Server-Side & CAPIs GTM-ready Server-side Integration

      Ad Optimisation

      Data-driven Attribution Challenge Walled Gardens measurement

      Data Quality & Governance

      Extend life of cookies Better data with First Party

      Featured

      Ad Optimisation

      Centralising ad campaigns data Quick & easy dashboards

      Data Quality & Governance

      Leveraging Customer Data protection Improve loading time of mobile apps
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