CDP: The new copilot of today’s marketer How to collect and combine all your prospect and customer data? How to orchestrate your activations on an omnichannel scale? How … Continued
How can you personalise the customer experience in an omni-channel world? Incorporate the entire customer journey in your client profile? Ensure your activation campaigns are globally consistent? And … Continued
Despite the GDPR (General Data Protection Regulation) coming into effect on 25th May 2018, many businesses are still not yet compliant.
How to prepare your Marketing for ePrivacy using using an integrated CMP-CDP?
And how a DMP can help you succeed?
How to ensure your DMP is GDPR compliant?
To Whom Does Data Belong—and to Whom Will It Belong in the Future?
What do world-class football and efficient online marketing have in common?
Commanders Act commissioned Forrester to carry out a study of digital marketing priorities at large financial services and retail organizations across France and Germany.