Groupe Argus
Rémy Bertin, Audience and Monetisation Manager and Cédric Cichowlas, Marketing Manager at Groupe Argus, a specialist media and classified ads publisher, discuss tagging agility and the secret to successful cooperation between Marketing and IT.
Analytics
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Commanders Act consolidates its position as a brand performance partner with the acquisition of Adloop
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What solutions are there to replace third-party cookies?
CDP
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Commanders Act launches JarvX, the new AI copilot to boost the marketing performance of digital teams
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How to reconcile data enrichment and consent?
Corporate
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6 best practices to optimize your consent rates
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CMP Partner Program : Commanders Act obtains Google certification following announcement of new consent management requirements