The 2026 privacy checklist in the USA: auditing your MarTech stack against increased compliance risk

You shouldn’t have to choose between legal compliance and marketing performance. 20 state privacy laws are now in effect — and wiretapping risks are threatening your tracking pixels. In 45 minutes, you’ll leave with a concrete checklist to audit your setup and close your most critical exposure points.

Wednesday, July 15
New York

As 20 state privacy laws in USA take effect and wiretapping risks threaten your tracking pixels, discover the checklist to learn exactly how to audit your tracking setup.

What you’ll learn:

    • Why CIPA reaches your company — even outside California
      Class-action mechanisms, chat features, and session replay tools can expose any company to seven-figure lawsuits, regardless of where it is based. We’ll break down the legal landscape across all 20 state privacy laws.
    • Real rulings, real fines — what actually failed .
      Consent banners that didn’t actually stop data from flowing. Tags firing after opt-out. Asymmetrical cookie banners. Failure to register universal opt-out signals.
    • The audit checklist: critical failure points to fix today
      Built directly from past rulings — a prioritized, actionable list of what to check in your current setup before it becomes a liability.
    • Best-in-class tech to reduce exposure without losing data
      How a unified CMP ensures no pixel fires before consent. How a server-side TMS lets you preserve accurate marketing attribution without accidentally sending IP addresses or sensitive data to third parties.
  • Info:
    • Date : Wednesday, July 15, 2026
    • Time : 12:00 pm ET · 9:00 am PT
    • Duration : 45 minutes
    • Free registration — link sent by email after sign-up

     

  • Speakers:
    • Rodolphe Dougoud Head of Business NA, 55 — New York
    • Carlo Baratti, Head Of Growth Commanders Act

     

  • About us:
    Commanders Act and fifty-five have joined forces to help international organizations navigate the growing complexity of data collection and activation. Together, they support numerous clients combining Commanders Act’s IA-ready data infrastructure with fifty-five’s data consulting expertise to build compliant, high-performance marketing stacks.

Register here: