[Webinar EN] Omnichannel Strategy: Principles, Methodology, and Implementation Feedbacks by Cyrillus

Mardi 25 Avril 2017 | Paris

25 Avr

[Webinar EN] Omnichannel Strategy: Principles, Methodology, and Implementation Feedbacks by Cyrillus

  • Mardi 25 Avril 2017
  • Paris
  • 5 pm

Let’s put an end to the never-ending arguments over Brick and Mortar vs. Online! It is now possible and necessary, to think through the prism of omnichannel strategies. Thus, we shed the light on the issues at stakes, and the steps to go through to benefit from a 360-understanding of your customer journeys:
– Omnichannel attribution
– Contribution of online channels towards generating in-store traffic
– Considering in-store purchases when assessing the ROI of your marketing spend

This workshop will be the perfect time to benefit from the feedbacks and testimony of our client – Cyrillus – and of our technical partner – Commanders Act. You will discover how things actually work: by combining its online & offline data, and by making sense of it all, Cyrillus has been performing better than ever, and its marketing strategy has greatly benefited from it!

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