The Customer Data Platform by David Raab
The Customer Data Platform by David Raab We have interviewed David Raab, Founder and CEO of the CDP Institute, to clarify the definition of the CDP (Customer Data … Continued
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10 ways the Crédit Mutuel Nord Europe uses its DMP
On the occasion of E-Commerce One to One Monaco, Rémi Deltombe agreed to co-lead a workshop with us about the data-driven customer experience within the Crédit Mutuel Nord … Continued
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[WEBINAR] How to interconnect the mobile channel to your DMP?
This webinar, jointly hosted by Jérôme Stioui, CEO of Accengage, and Michael Froment, CEO of Commanders Act, will showcase how to create data flows between the Mobile channel … Continued
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Omnichannel Strategy: Principles, Methodology, and Implementation Feedbacks by Cyrillus
Let’s put an end to the never-ending arguments over Brick and Mortar vs. Online! It is now possible and necessary, to think through the prism of omnichannel strategies. … Continued
Watch the videoCommanders Act’s introduction by Michael Froment
Back the introduction of Commanders Act by Michael Froment, Chairman and CEO of the 7th edition which took place in Monaco on March 22,23 and 24, 2017.
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CCT Consulting
Camille Chaudet of web analytics agency CCT Consulting talks about data quality and cross-channel insight trends currently being experienced by her clients.
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Europcar
Nathalie Feyte, Head of Digital Business Development, Europcar Group, talks about how tag management is helping her address the challenges of data unification, audience activation and analytics in … Continued
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Groupe Argus
Rémy Bertin, Audience and Monetisation Manager and Cédric Cichowlas, Marketing Manager at Groupe Argus, a specialist media and classified ads publisher, discuss tagging agility and the secret to … Continued
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Radio France
Michael Vuillaume of Radio France discusses how enterprise tag management has given it agility in managing its marketing cloud and exploiting its data.
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