Leverage a continuously buffered – and actionable – customer data store.
TagCommander Unify is founded on a high performance real-time platform in the cloud that is continuously buffered – and actionable – over the time period of your choice.
- Supports true real-time data collection and interactions
- In-memory architecture
- Millisecond level triggers
Augment customer and visitor profiles in your real-time data store with omni-channel data.
TagCommander Unify lets you continuously ingest, normalize, and clean data from any internal or external source. Examples include first-party data from your preferred Customer Relationship Management (CRM), Voice of Customer (VOC), Data Management Platform (DMP), ad serving or web analytics solutions.
- Combine and correlate data across silos (onsite, ad-centric, CRM, cross-device).
- Gather data beyond the datalayer (ability to use API, mobile SDKs, webhooks and batch processes).
- Leverage all the data at your disposal for insight and for real-time activation.
Maintain a 360-degree real-time view of individuals. Understand customer behavior across touch points.
TagCommander Unify enables marketers to access a unified and actionable view of unique individuals in their live customer data store, appended with their full engagement history.
- Correlate identities across all touchpoints
- Build in-depth and accurate profiles
- Feed data and KPIs to other digital analytics or decision support tools