Infographics – 10 misconceptions about Server-Side
Access the full article on the 10 myths about the Server-Side here.
Privacy Barometer 2022: consent collection practices are becoming increasingly standardised
One year after the latest directives from France’s data protection authority were enacted, most websites are now equipped with a consent banner. Collection mechanisms are gradually becoming standardised, … Continued
Privacy Good practices 2022
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Privacy Barometer 2022
Click here to compare with the Barometer 2021 Do you want to optimise your privacy banners? Discover our best practices! *This study has been conducted in the context … Continued
White Paper – How do you prepare for the cookieless world?
And why the Server-Side model will become your greatest ally Essential and fragile in equal measure… that’s exactly how the status of data could be summed up in … Continued
The benefits of the Server-Side model
There are two ways to collect the signals that customers send out when visiting a website or using a mobile app. The first method involves getting the browser … Continued
Server-side: 10 myths debunked
In the wake of the cookieless era, the “server-side” model (i.e. server-based data collection) is steadily gaining traction among digital marketing teams in their campaign roadmaps. This new … Continued
Commanders Act announces the launch of a new innovation cycle
In response to the changes sweeping the digital ecosystem and customers’ expectations for managing and using data, a technological transformation is required to ensure a seamless digital marketing … Continued
Consent Management in Europe – an overview of the situation in Germany, France, Italy and the UK
When it comes to data protection, marketers are also greatly concerned about the issue of consent management. Especially for internationally orientated companies and their marketing departments, it is … Continued
Time to invest in a Customer Data Platform
White Paper – Time to invest in a Customer Data Platform “Our tools give business users direct control of their first-party data.” “We provide an up-to-the-second view of … Continued