[WEBINAR_REPLAY] Digital Marketing in times of GDPR & ePrivacy

21 November 2019 |

[WEBINAR_REPLAY] Digital Marketing in times of GDPR & ePrivacy

  • 21 November 2019

Digital Marketing in times of GDPR & ePrivacy – does the current ECJ ruling mean the end of cookie tracking?

On October 1, the European Court of Justice (EJC) issued a new ruling all marketing managers should be aware of. The following issues are affected by the EJC decision:

  • – What consent do you need before setting a cookie or collecting personally identifying information (PII) data?
  • – Are cookies PII data?
  • – And what does this mean for the GDPR and the previous ePrivacy regulation?
  • – What information about the the cookie’s lifetime and the connection of third parties is mandatory?

During this webinar, two experts will inform you about these essential questions: 

  1. Prof. Dr. Christoph Bauer, CEO of the ePrivacy GmbH
  2. Timo von Focht, Country Manager DACH, Commanders Act

 

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